Tote bag: what it is, what it is needed for, and how to choose one?

In short: a tote bag is a flat, convenient everyday bag with two handles that carries more drama than your group chat – and does it all stylishly. Below is a clear guide on how to choose a tote bag based on your schedule, habits, and aesthetics.

How does a tote bag differ from a regular shopping bag?

  • Durability: thicker (often recycled) cotton, stronger seams.
  • Design: prints and colors ≠ boring logos.
  • Reusable: suitable for work, sports, travel, shopping, even short trips.
Stylish tote bag with print
Minimalist design, maximum practicality.

How to choose: 3 solutions in 30 seconds

1) Size

For everyday use, go for A4–A3 capacity: laptop, notebook, water bottle. If your "inventory" is half a room, choose a wider bottom and longer handles.

2) Material

  • Recycled cotton: balanced between durability and aesthetics.
  • Thicker fabric (280–320 gsm): when you carry more than just a mood.

3) Design and print

If your style is "quiet luxury", go for a solid color. If it's "main character energy" – the prints collection is for you.

When is the tote bag irreplaceable?

  • Work/uni: fits a laptop and chargers.
  • Post-work sports: shoes + water bottle? Will fit.
  • Short trip: passport, headphones, "snacks from dramas".
  • Gift: add gift card – they will choose the design themselves.

Most common mistakes (and how to avoid them)

  1. Handles too short: bad with a coat. Choose longer ones for winter.
  2. Material too thin: beautiful, but impractical. Check the weight.
  3. No inner pocket: keys + phone → dark hole.

A short check-list before "Buy"

  • Does it fit my schedule (work/sport/travel)?
  • Is the material strong enough?
  • Design – me?

Ready for an upgrade to your daily life?

Discover our tote bags or gift gift card.

FAQ

Can the tote bag be washed?

Yes, but gentle program, turned inside out. More in the care guide.

How much does it weigh/hold?

The standard model comfortably holds A4/A3, 5–8 kg. 

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